what we do

  • content and storytelling

  • commercial and rights negotiations

  • communications/PR/media strategy/crisis management

  • talent representation

  • social and digital strategy

  • brand development and positioning

  • partnerships

  • strategic executive and board level counsel

meet the team

  • Charlotte is an executive leader who most recently was Chief Communications and Brand Officer at NZ Rugby where she ​was responsible for the strategy, team and programmes of work delivering world class communications and brand ​strategy across the game. Prior to NZR, Charlotte held the role of Executive Communications and Marketing Director at ​MediaWorks where she lead on all group communications - including content, brand and talent publicity - and corporate ​affairs.

    Charlotte began her career in London with time spent at Channel 4, the BBC and with then leading sports agency ​Proactive Sports Management where she represented Wayne and Coleen Rooney's media and brand profiles. Upon ​returning to the southern hemisphere she led communications for Shine Australia - Australia's biggest content producer - ​where she was responsible for all corporate communications as well as the publicity for its global entertainment brands ​and talent.


  • Ged is an executive leader with over 20 years of global experience in sports, entertainment, and media. He has extensive ​expertise in content creation, broadcasting, and high-value commercial negotiations. Most recently, Ged served on the ​Executive team of NZ Rugby as the General Manager of Broadcast and Media Rights, leading and negotiating the sale of ​SANZAAR media rights since 2013.

    In addition to his role in media rights, Ged led the Content team, focusing on storytelling to engage the global fanbase of ​the All Blacks and other National Teams. He was also the Executive Producer of the Amazon documentary series "All or ​Nothing: The All Blacks."

    Before his tenure at NZ Rugby, Ged held leadership positions at Mediaworks NZ, including Head of Content and ​Production and Network Programmer. He also served as the Head of Music at MTV Networks UK & Ireland.​